She has always surprised – both her audience and herself. Evgenika is a singer, songwriter, blogger, and teacher who effortlessly juggles touring with running her own vocal school and production agency. Her music lives at the crossroads of genres, her lyrics laced with irony and honesty. Every line carries her personality: strong, daring, self-aware, and unmistakably alive.
Her path is proof that personal struggles can fuel creativity. After a very public divorce, she didn’t break-she pushed forward with new albums, videos, a book, and her own vocal training method. On social media, she is known as the blogger who tells the truth without filters, shifting seamlessly from strict teacher to rebellious rule-breaker.
We sat down with Evgenika to talk about her music, her school, her life online, and her plans for the future. The result was an interview as candid and dynamic as she is.
Playboy: You have a whole arsenal behind you — music schools, psychology, the stage. Why psychology? Can’t a singer just grab a mic and perform?
Evgenika: Of course you can. But here’s the thing: a lot of voices don’t get stuck in the throat-they get stuck in the head. As kids, someone’s mom or dad shouted “be quiet!” — and years later, they still can’t open up. I see this in my students all the time. That’s why psychology isn’t an option for me, it’s a tool. Music heals, but sometimes you have to free the mind before you can set the breath.
Playboy: Your Instagram took off without managers or producers. What’s the secret-charisma or strategy?
Evgenika: No strategy at all! I’ve always been hungry for life and knowledge, and the blog is just an extension of me. I share only what I really feel. No editors, no “this looks better.” Just truth. And truth doesn’t leave people indifferent.
Playboy: Your songs always feel grounded in life, with irony and humor. What inspires you most?
Evgenika: Life itself. Every day is a new story. I can’t write “from the head.” My lyrics are me— my wins, my failures, my observations. And humor is essential -without it, you burn out. So I always add some spice to make it more fun.
Playboy: You’ve got a vocal school, tours, a production agency… are you a robot?
Evgenika: (laughs) I just want to do a lot in this life. And I live by one rule: if you want something, you’ll find a thousand ways. If you don’t, you’ll find a thousand excuses. I can go without sleep for days, but if I commit to an idea, it will become a hit.
Playboy: Your vocal school has been around for fifteen years. How do you keep students hooked?
Evgenika: Tough love. Rule number one: learn and don’t be lazy. After ten years studying in two universities, I gathered the most effective techniques into one system. That’s why my students don’t crawl, they run. Prepping for competitions? We’ll nail it. Singing karaoke? We’ve got you. Everyone’s goal is different, but we always get there.
Playboy: Do you already have students who became stars thanks to you?
Evgenika: Absolutely. Everyone who wanted to get into music schools got in. Those who dreamed of show business are already there. I write songs, lyrics, arrangements for them. I’m in the studio with them, shoot their videos, organize concerts. I’m not just a teacher-I’m a full-cycle producer. From start to finish.
Playboy: So why start an agency? Isn’t your own career enough?
Evgenika: I’ve built up so much experience and so many contacts that it would be a crime not to share. I’ve been through every TV channel, every contest, every stage. I know the inside-and I learned the hard way. All that was left was to hang up the sign, and people came on their own.
Playboy: You tour a lot. Is there an audience that grabs you more than others?
Evgenika: All of them! Every performance feels like the first. I step out and give everything l’ve got. For me, there are no “favorite” or “less favorite” cities. I’m equally grateful to everyone who shows up.
Playboy: You move easily between styles, from folk to rap. Is that experimentation for hype or inner freedom?
Evgenika: It’s just life. I tried rap-my track “Businka Moya” blew up, stayed at number one for a year, downloaded 50,000 times a day. Then came “Milfa” — another bomb. I sing in any style, because I don’t do boxes. Art doesn’t like cages.
Playboy: Final question-your dream. What’s next?
Evgenika: To sell out the Kremlin for my birthday. And I’m not joking.
Evgenika is an artist unafraid of breaking boundaries. In her world, music coexists with psychology, touring with teaching, honesty with irony. She doesn’t chase hype, but she knows how to turn any style into a weapon of her own.
Her words carry the creed of a fighter: you can fall as many times as life demands, but what matters is knowing how to stand up. That’s what makes her not just a singer, but a woman who always moves forward — and always finds new ways to surprise.
Model @evgenika_didula
Photo @arts_dune
Muah @ninimakeup27
