
At 15, Irina stepped onto the runway for the first time. But soon, her studies in foreign languages demanded focus—because German and English can be powerful tools in the hands of an ambitious young woman. Her modeling career took a pause, only to return later… and far more spectacularly.
Today, Irina is a mother of three daughters, each following in her footsteps in the fashion industry. But that’s just part of her story: Irina returned to the stage after 40 and made an immediate impact—winning “Mrs. World Bashkortostan,” earning the title of Vice-Mrs. Russia Universe, and now preparing for the international stage in the Philippines.
She’s also the founder of Lovely Home, a brand whose table textiles are loved by customers from Russia to the farthest corners of the world. Recently, she won the “Success” award for Best Textile—a fitting symbol of her taste and style, which extends far beyond the runway and into life’s finer details.
But could a fiery Aries ever slow down? Women’s clubs, girls’ trips along Russia’s Golden Ring and through Uzbekistan, creative workshops, fitness, pole dancing, weight training, and a quest for her “dream body”—there are no limits for Irina. She lives as if tomorrow means a magazine cover, a runway show, and a fresh start all at once.
She loves parties, fast driving, music, nature… and setting goals. And if you know Irina, you know this: she has many goals—but plenty of bullets to hit them all.
Model: @irina_ishmuratova_
Photo: @arts_dune













